Objective:
Danielle approached Swipe Digital to bring her vision for a wellness-focused eCommerce brand to life.
The goal was to design an online store that felt soothing, clean, and aligned with the mindful message behind The Daily You.
The site needed to be easy to navigate, showcase the journal in an aspirational yet grounded way, and streamline the purchase process for customers. It also had to be scalable, with the ability to introduce new products and content over time.
Results:
The final Shopify build delivered a soft, elegant brand presence that feels cohesive and calming — while remaining strategically optimised for eCommerce.
We implemented intuitive product pages, clean navigation, and mobile-first design, ensuring a smooth shopping experience across all devices. Danielle now has a fully functional and beautifully branded online store that gives her the flexibility to grow.
The launch helped validate the product and brand, with early traffic converting into initial sales and positive user feedback.
"Working with Marcus from Swipe Digital was amazing! From the beginning, he went above and beyond, always available, thinking ahead, and offering ideas before I even realised I needed them. His communication was spot-on, whether it was over email or video calls, and I always felt in the loop. He treated my website like it was his own, genuinely invested in making it a success and I couldn't be more happy with the final product! Marcus was also incredible when it came to mobile optimisation, which was so important for my product-based business. He made sure we were constantly testing and refining the experience to ensure it worked seamlessly across all devices. I couldn’t have asked for a better person to bring my website vision to life."
